April 2020 - Law Study and Practice | Law Topics | Law Career | Legal Issues | News Law Study and Practice | Law Topics | Law Career | Legal Issues | News: April 2020

April 26, 2020

Bankruptcy: What Are the 6 Different Types of Bankruptcy?

Bankruptcy: What Are the 6 Different Types of Bankruptcy?
Bankruptcy

When you are sitting at the table, staring down, collecting notices, and speculating how you will make things work. Maybe you have only just lost your job, and the debt is piling up to an overwhelming amount. Then you think it—that word you never thought you would have to consider bankruptcy.

In sometimes, your circumstances seem so hopeless that bankruptcy looks like your only option. We know you might feel afraid and backed into a corner, but bankruptcy is not a decision to make unconscientiously. It’s imperative to know exactly what bankruptcy is and the different types of bankruptcies so you can make the best decision for your situation.

What Are the 6 Different Types of Bankruptcy?

The common goal of bankruptcy is to clear the debt; not all bankruptcies are created equal. There are six different types of bankruptcy:

  1. Chapter 7: Liquidation
  2. Chapter 13: Repayment Plan
  3. Chapter 11: Large Reorganization
  4. Chapter 12: Family Farmers
  5. Chapter 15: Used in Foreign Cases
  6. Chapter 9: Municipalities

You may have just looked at this list and zoned out for a second. That’s okay. More than likely, you would only be dealing with the two most common types of bankruptcies for individuals: Chapter 7 and Chapter 13. (A chapter refers to the particular section of the U.S. Bankruptcy Code where the law is found) But we’ll take a look at each type, so you’re familiar with the options.

Bankruptcy Chapter 7 - Liquidation

Complete the dissolution of the debtor's assets to satisfy the creditors from the bankruptcy estate best. The settlement will be entrusted to a bankruptcy administrator appointed by the bankruptcy judge. According to this provision, the majority of bankruptcies are settled. Over-indebted private individuals use only their assets but not their monthly disposable income for debt relief and generally get relief from residual debt within a few weeks. In 2000, approximately 859,000 over-indebted US citizens chose this method. After six years, a procedure according to Chapter 7 can be carried out again.

Bankruptcy Chapter 13 – Repayment Plan / Reorganization

In the case of consumer bankruptcy for private individuals, the debtor must make payments to creditors following a plan approved by the bankruptcy judge. Afterward, the court will waive all remaining debts ( discharge ). In addition to the assets, private individuals must also make their disposable income available to creditors for at least three years. Only around a third of all plans are fulfilled by the debtors; around two-thirds have to be modified or even abandoned due to changing living conditions.

Bankruptcy Chapter 11 – Large Reorganization

The debtor remains in control of his assets and reorganizes an asset manager. He is entitled to submit a restructuring plan within 120 days, which includes distributing certain assets among the creditors. After the deadline, each party can submit such a restructuring plan. For their part of the creditors form a control body. According to this regulation, the insolvency of the Kmart group of companies is currently being processed (as of March 2002).

Bankruptcy Chapter 12 - Family Farmers

This repayment plan permits family farmers and fishermen to avoid selling all their stuff or foreclosing on their property. While it’s similar to Chapter 13, Chapter 12 is a little more flexible and has higher debt limits.

 

Bankruptcy  Chapter 15 - Used in Foreign Cases

Bankruptcy Chapter 15 is used in foreign international bankruptcy issues and gives foreign debtors access to U.S. bankruptcy courts.

 

Bankruptcy Chapter 9 - Municipalities

Bankruptcy Chapter 9 is one more repayment plan that allows districts, cities, towns, schools, etc., to reorganize and pay back what they owe.

For more specific information about bankruptcy laws in your area, visit the United States Courts website.



April 21, 2020

Law Career: How is The Job Market for Those Who Do Law Study?


Lawyers, How is The Job Market for Those Who Do Law Study

Law Career

Law has become the most desired profession over the globe. According to the latest Higher Education Census, the classrooms of this course currently hold more than hundreds and thousands of students spread across the national territory. The job opportunities for those who choose this law degree have grown rapidly in recent years, which has increased the demand for this course. In the same step, the number of active professionals also increased - making the competition for a job vacancy even competitive.

Fortunately, the market is large and continues to expand, both in private and public service. The law also allows the professional to work autonomously if he wants. See below all the details about the job market for those who do Law and find the most interesting opportunities for your professional resume! Also, find out where the best job opportunities are for those who want to pursue a career as a lawyer!

About Law Career


The law career has several branches of practice. Those who graduate from this course can choose to act in the numerous functions of the legal or law career, in addition to following the path of professor or consultant. It is a traditional career, respected in the market, which can earn good salaries. But the area is saturated, especially in the big cities, where most professionals currently live. To get a good job, those who graduate in law need to stand out. And for that to happen, it will be essential to invest in knowledge. Postgraduate law degrees, specializations, and high-level training is essential in today's market.

The Job Market for Law Students
The Job market for those who practice law is strong, both in public bodies and the private sector. The professional entering the market can choose to pursue a law career or work in law. The law career is carried out by law graduates. The market is very competitive. Some vacancies for the prosecutors or judges and hundreds of candidates have been studying for years to win the competition. In other words: entering the law career will require a good dose of study and investment.

The Main Public Service Positions Are:

  • Judge of Law – The judge of the law makes decisions about the cases. It can act on several fronts, such as Work, Family, Civil, Criminal, etc.
  • Public Prosecutor - Promotes criminal actions, initiates inquiries, and public actions. He controls police activity and must, by requirement, be a good specialist in human rights.
  • Public Defender - The professional designated by the State to help those who cannot afford to hire a lawyer.
  • Delegate - Conducts police investigations, plans and commands operations of a confidential nature, and performs security measures.

The dream of many law students and professionals who seek, among the many benefits of a public career, good salaries and professional stability for the rest of their lives. Anyone who wants to enter the market as a lawyer in the private sector will find good job opportunities.

Lawyers work to defend their clients' interests in cases involving legal action. For this, they need to pass the examination of Graduate Assessment Test GAT in Pakistan or in some other countries' examination conducted by the respective Bar Associations.

Many colleges seek professionals with good knowledge in this area interested in being part of the teaching area and acting as a teacher.

Best Opportunities for Those Who Do Law

The following list has several careers in law, all in the private or public sector. Anyone who specializes in these areas is being highly demanded by the organizations.

  • Labor Lawyer - Deals with all matters related to labor relations in the legal field: hiring, firing, labor lawsuits, etc. Represents the organization in negotiations. It is among the fastest-growing areas lately.
  • Tax Lawyer - Its mission is to guarantee the company's security in case of administrative and judicial proceedings involving tax obligations. It also works with mergers and acquisitions with other departments and helps to reduce the tax burden.
  • Judicial Recovery Lawyer - Many organizations need good legal representation to negotiate terms, payments, settle debts, and, finally, request their judicial recovery, thus avoiding bankruptcy. The lawyer specialized in this area has a fundamental role in this process.
  • Corporate Civil Litigation Lawyer - With the economy slowing down, it is common to have a breach of commitment between an organization and its suppliers or customers. The role of this lawyer is to represent the company in courts and administrative bodies.
  • Arbitration Lawyer - The conciliatory lawyer tries to reach an agreement between the parties involved before the process goes to higher courts, thus avoiding the waste of time and money with long-term actions.
According to some sources, the most sought-after professionals have a leadership profile, business vision, good communication, and fluency in English.

Other legal positions that are on the rise in the market:
  • Legal Director
  • Business Lawyer
  • Advisory Lawyer
  • Real Estate Lawyer

Where to Study Law

Now The Law course is a five-year bachelor's degree and is available in the vast majority of public and private higher education institutions. You must observe whether the college or university offering the course has the recognition and authorization from the Ministry of Higher Education (HEC). Only then will your degree be valid in the market.

If you are looking and interested in studying in a foreign university recognized by the Pakistan Bar Council. Here is the list


April 19, 2020

8 Tips from Top Law Experts Who Will Make a Difference in Your Career

8 Tips Top Law Experts Who Will Make a Difference in Your Career

Law Career 

It is natural when we are beginning our career or recently graduated to set professional goals. It is also normal to doubt what skills and competencies are essential to climb each step and surpass these goals. 

Advocacy is no different. A good option to trace this path in search of professional achievements is to refer to specialists in the legal profession. They are professionals who have walked through numerous courts and processes and can give you valuable tips on what is essential for you to start your career the right way. 

Now let's go to the top 8 golden tips from these legal experts we have selected for you. 

1) Communicate Well


Freelance or office lawyers always have excellent oratory and writing skills. This is a fact. And that does not mean that communication is efficient. To communicate well and efficiently, you must be clear, objective. Do not use ambiguous words or phrases. Communicating well does not mean an abundance of speech or writing. 

Speak and write as necessary to leave no doubt. Make sure you are understood. Read a lot. Reading is the basis for good speech and good writing. And use Portuguese without flourishes, so the chance for all recipients to understand the message is greater. 

2) Plan, All The Time


Planning is knowing the next step and being aware of the risks involved in the journey. It doesn't matter if you act as a freelancer, become an official partner, or work in the legal department. 

Create your schedule. Map the path you will take to get to the forum. Work out the speech. Plan the strategy to act in the cause. Idealize the negotiation of the value of the cause. Planning is taking precautions and being prepared to act in turbulent areas. 

3) Conquer And Retain Your Client


One of the keys to success in your career as a lawyer is having a good relationship with clients. As important as winning customers is the task of building customer loyalty. 

It will not be uncommon for you to face situations where the client will need guidance outside the scope of the process. In this case, paying attention to passing on the guidelines will have significant value for the client. That's where you build customer loyalty. 

Because of this extra service, your client will remember to refer you to his relationship network and expand your client portfolio. Having satisfied customers is the fastest and least investing way to increase the number of customers. 

4) Be Patient, Know How to Wait for The Right Moment


There are innumerable cases annulled in the higher courts by defending the defense. To clarify, it is common that there are limitations in the production of evidence from one of the parties in the process, which harms the other party concerning its procedural objective. 

Any obstacle that prevents one of the parties from defending itself in the legally permitted manner causes the defense to be curtailed, causing the action to be null and void. This is a situation that is usually interpreted as unpreparedness on the part of the lawyer. 

As a result, a quick decision does not mean the best decision when it comes to time and process. In his " Letters to a Young Lawyer," the brilliant jurist recommends to the young lawyer that: 

"Don't give up ahead of time and don't sing victory ahead of time." 
At the beginning of your career, the tip here for you, lawyer: hold on to anxiety, don't be on impulse; time will play in your favor. 

5) Be Fluent in English 


The phenomenon of globalization has integrated the world economy, and the distances between markets have been reduced. The economic performance of Pakistan attracts the investment of foreign companies, which are established in the national territory. 

And companies are no longer content with just the domestic market: they seek foreign markets. These amendments directly affect the area of ​​law that faces conflicts of laws, rights, and obligations resulting from acts of international trade. 

Most of these transactions are signed and regulated by documents written in English, not to mention the number of terms already coined in English and used in the attorney's professional life. For you, young and modern lawyers, it is essential to master English to enter a legal career. 

The lack of preparation for the analysis and interpretation of these documents in English can compromise the performance of even the most experienced lawyer. The language must be considered a work tool, and it has the same level of importance as your theoretical knowledge in your area. 

As in other careers, the law is increasingly specialized. The base of the pyramid, that is, the large contingent of lawyers, dominates the processes and procedures of the legal system in general. 

Consequently, those who can go further will stand out: fluency in English will make all the difference in your career and open doors to markets and areas unexplored in law.

As Abraham Lincoln said: 

"If I had 9 hours to cut a tree, I would spend the first 6 sharpening the ax" 
Start sharpening your English now. You will be one step ahead. 

6) - Be a Problem-Solving Lawyer


Yes, decide because the volume of lawsuits is constantly growing. The Judiciary cannot keep up with this increase in demand because it does not invest in technology and people.

The market needs more prepared lawyers because the law is increasingly competitive and sophisticated. The tip for you at the beginning of your career is to study deeply and intensely the subjects.

The only way for you to raise your level of knowledge is through continuous study. The construction of your knowledge will allow you to solve your customers' problems with ease, assertiveness, practicality, and even at a lower cost for those involved. This is the profile of the modern lawyer

7) Specialize in Expanding Areas


According to Senior Jurist, the expansion areas must also be evaluated when defining the focus of action. Banking with Technology is one of the areas that has become a strong trend and lacks knowledge. With the advancement of technology, the volume of electronic crimes has grown. 

Certain conduct practices with the use of technology and which cause damage to legal assets should be protected by law. On the other hand, these conducts do not fit into any of the criminal types provided for in our country's legal and criminal system and go unpunished. 

Because of this scenario, there is a strong movement towards creating specific laws, which provide for crimes of this nature and the reformulation of existing laws. Once again, it becomes evident the importance of you, young lawyer, to continue studying with dedication. 

In the field of Banking with Technology, there is still a long way to go, with new laws and regulations yet to emerge.  How about you, a young lawyer, study what is needed and implement here and abroad to be one of the pioneers in this area? There is a great opportunity, with lots of space. 

8) - Study, Study, And Study! 


The law is increasingly competitive and sophisticated, so you need to study the subjects deeply and intensely if you want to be a good lawyer. When asked whether the market is saturated with lawyers, the answer is straightforward: there is a shortage of good lawyers! In short, good studies! 

These are the 8 tips of the greatest specialists in Law, for you, young lawyer, to start your career in the right and efficient way. We hope you made the most of it! 

Business Advocacy | Corporate Lawyer | Why Choose Business Law

Business Advocacy  Corporate Lawyer  Why Choose Business Law

Business Advocacy

When discussing business advocacy, the first question that comes to mind is: which business advocacy are you talking about? Business advocacy is as varied as companies are. It varies according to the size, the industry, the level of complexity of the company, and many other factors that are as varied as economic activities.

Lawyer For Large Companies

The lawyer for large companies will be focused on risk and process management; it will take care to plan its internal regulatory movements and monitor its activities in all its departments. It will be, above all, a lawyer who will seek to measure and parameterize the efficiency of the legal solutions found, be they contracts, tax, labor, environmental planning, and many other sectors where the company suffers exposures and risks, and in turn outlines strategies and makes decisions of conducts, whose effectiveness needs to be measured and confirmed, for improvement or change of strategy.


Lawyer For Smaller Companies

In smaller companies, on the other hand, the lawyer who acts with corporate law starts to function more and more like a business advisor, offering even the same risk assessments, but without the complexity of the methods and language of the large company. The less complex company, with fewer hierarchical levels and less compartmentalization of decisions - one or a few owners- can be interpreted legally in a less formal way. The efficiency confirmation works have fewer parameters to be implemented.

Corporate Business Law Professionals

The professional incorporates business law; however, he must understand well the activity of his client and his internal organization, whether in the large company, whether in the medium, small, or even in the still incipient company. A company is a center of legal relations - labor, contracts, taxes, environmental, banking, institutional; in short, it is an economic complex where the lawyer must assess the risks at each stage and relate to the other aspects of the company. When examining a contract, you must correlate it with labor and tax risks, for example.

The business lawyer must know certain peculiarities of the economic process, such as the concept of transaction costs, to properly formulate the processes for entering into contracts, tax planning, relationships with suppliers and workers.

It is not conceived for corporate law professionals who do not know corporate law, possibly not in their legal filigrees, which can be an addition of quality to their competence, but, indispensably, the functions and economic consequences and instances of power, of the different corporate types and their variations, to masterfully adapt the conditions of the company's reality, considering corporate structure, the business sector, the company's external relationships with banks, suppliers, public authorities, and other economic actors.


Business Advocacy: The skills the professional needs to develop

Besides, it is necessary to understand how and what the function of forming groups of companies is for the strategy of commercial and tax operation, without this strategy constituting a mechanism of tax or labor fraud.

Coupled with this technique of corporate structuring comes the versatility in regulating relations between companies, with typical commercial relationship contracts, such as company, representation, contract, subcontract, transport, storage, and others, in addition to their variations and impact assessment, some contracts concerning others.

It is also necessary - and this is increasingly required of business law professionals - to know the current mechanisms for company meetings and economic efforts, such as joint ventures, partnerships, hybrid companies, special purpose companies, investment funds, relational and communion contracts scope.

There is no way to work with corporate law currently and not be inserted in the society where the risks come from information and its non-protection. Thus, contracts for confidentiality, protection of knowledge, the discipline of information, compartmentalization and organized dissemination of information, non-competition and quarantines, besides, of course, clear notions of intellectual property (not only trademarks and patents but also contractual forms of protection of commercial and industrial secrecy), are increasingly required competencies of modern company lawyers.

Also, care and attention to establish preventive protocols and procedures to minimize the risks of the operation, such as internal and external liability chains - subcontracting, custom manufacturing, branding by suppliers, with possible damage to the company's intangibles (brand, image), are expected tasks of the lawyer specialized in corporate law.

For companies that deal with the end consumer, a whole framework of risk and cost assessment in the pre-contractual (including offer and advertising), contractual and post-contractual phases, including product and/or service defects, is a major theme and a source of risk and accountability of the company in constant mutation, so that the attention of the lawyer must also be focused on these issues, with a legal bias and at the same time focused on the feasible solution of the problems arising from it.

Those who work in corporate law also need to know financing and refinancing instruments, renegotiation and debt restructuring, as well as the indispensable diversity of mechanisms for contract imbalance and rebalancing, excessive burden.

The professional in business law must also be prepared to be one is a leading and strategic negotiator for the company, as there is no doubt that this will be the most prominent role that he will be able to play for his client, over time - perhaps more than a simple provider of legal responses.

For this, he must be well prepared, know the negotiation techniques and their possible scenarios, and have a calm and rational view of the negotiation plan, which many times the client does not have. For that, he must dominate both the negotiation with his client - the so-called behind the table negotiation, where the lawyer will offer the client the options he considers most viable for reaching an agreement, that is, the concessions that the client must do so that they are accepted by the other party, and those he understands can be obtained from the other side.

For that, the lawyer who works in corporate law needs to be intimately familiar with the company, its strategic strongholds, its operation, and the purpose of that negotiation, as well as - which is not negligible - the ways of negotiating with the decision-maker within the company.

The company, this is all necessary for your work as a negotiator with the other party - in the negotiation stage across the table - to be effective and understand the whole conflict. This is a modern role for the company lawyer, where his knowledge of techniques and strategies for negotiating not only conflicts, It is worth focusing a little more attention on this topic.

The well-trained lawyer familiar with the firm can even transform distributive negotiations into integrative ones. In those, the parties dispute a certain amount (payment x loss), and the central negotiation is a competition for the higher value or, the larger fraction of the value. Thus, those who may want to pay less, to keep most of the amount they did not have to pay, and those who receive want to receive more, to leave with the other party a smaller fraction than could have been received.

One side gains more, as the other loses, and what is disputed is just the amount of advantage within a value that the parties previously determined. Here, one side wins at the expense of the other, and the negotiation tends to be asymmetrical concerning the information, with many reservations from one to the other. This is the role that was reserved for the traditional lawyer, an administrator of conflicts and antagonistic positions on one side concerning the other.

But the lawyer can become an agent of integrative negotiation, which is one in which the result is greater than the positions of the parties: instead of disputing a previously fixed amount, the parties can ally themselves - and this despite the conflict - to obtain mutual benefits together.

It will be up to the business advocate to offer creative options for the possible benefits. It is one in which the parties cooperate to obtain the maximum possible benefits, combining their interests in an agreement. Such cases imply the creation and equitable distribution of value. It is about expanding the spectrum of choices, enriching the opportunities for trade-offs, and observing more widely the opportunity costs of these choices - for example, to attach importance to the long-term relationships between those involved.

In addition to simply obtaining an advantage, business law can and should contribute to helping the other side without excessive concessions and seeking to have the other side do the same, almost always expanding the spectrum of negotiation and discovering other opportunities for mutual concessions and resulting advantages.


Modern Business Lawyer

Finally, the modern business lawyer must implement a conciliation model and mentality in the company to be chaired or approved by the Judiciary, demonstrating the comparative advantages of negotiation and establishing the limits for each case.

The lawyer specialized in corporate business law will also have a fundamental role in the so-called decision in an uncertain environment. Making decisions when there is no total access and control of information and the way to do it with the maximum possible rationality - and consequently allocating risk with precision are essential tasks in the company's strategic decisions, for which the modern lawyer will be indispensable.


Corporate Lawyer

The corporate lawyer has a fundamental role in measuring and offering the level of contingency necessary for the risks of all operations in the company. The immobilization of resources derived from contingency is a very difficult decision and must be based on very solid arguments. The updated company lawyer must have mechanisms so that the contingency can be rationally measured and justified, whether in the quantification of the risk - what is the origin and how much the exposure is worth - or in the assessment of its severity - the probability of it happening.

The lawyer who works in corporate law is also the main implementer and supervisor of compliance conduct within companies. No company today can fail to pay specific attention to compliance with all laws and regulations, both external and internal - which can be even stricter than internal and external legislative regulations.

Today, compliance, far from being considered as exclusively cost for the company, as was imagined years ago, is an important, if not the main, support of the company's image in the market. Even a company with quality and price will find it difficult to maintain long-term contracts with other companies in the market if it does not demonstrate a proactive attitude towards compliance and transparency of this compliance about the conduct of compliance with the rules of the sector - also because the economy of costs derived from not complying with the law is a perverse economy, which turns the company that gains competitiveness in this way into an unfair competitor.


The Role Of The Corporate and Modern Business Lawyer

The role of the corporate lawyer in the negotiation and management of projects is essential, as the incorrect assessment of risk leads to exposure of the company or an increase in the cost of the operation. The lawyer can be a lawyer “in house,” or his role can be fulfilled by an external lawyer. Or even a combination of internal legal and outsourcing, which is more common, as companies generate more complex and complex legal demands.

The modern business lawyer must be prepared not to be seen as a cost but as a generator of efficiency. For this, it needs to be formed far beyond merely dogmatic legal knowledge. You need to know the company and the company's management and know-how to reason more and more as an administrator and economist, equate security and efficiency, cost and return of the operation, and become an essential component in the organization of the companies.

April 18, 2020

Digital Marketing | Understand About Digital Marketing For Lawyers

Understand About Digital Marketing For Lawyers

Digital Marketing

Digital marketing is a key strategy for the dissemination of any type of product or service today. The internet has become the main source of communication between companies and consumers and offers new possibilities with digital marketing.

Digital Marketing has several aspects, so some strategies can be obtained, such as content marketing, Whatsapp business, and e-mail marketing, widely used by lawyers and law firms across the country.


This happens because such digital marketing strategies offer the target audience of these professionals necessary and important data on subjects of interest to them.

They also enable easier and more direct communication between consumers and professionals and allow for a more lasting relationship, which always generates good results for both.

In this article, digital marketing will be defined as an important tool for legal professionals and the trends of this strategy that are really important for lawyers and Law Firms.

What Is Digital Marketing?

Digital marketing is a set of strategies that publicize a brand, such as a Junction Jewellery company and what it offers on the internet.

It is different from traditional marketing because digital use different online channels and methods that allow its measurement in real-time.

Most People are increasingly dependent on the internet nowadays for anything. With the appearance of smartphones and tablets, this access is available at any time and from anywhere.

The modern consumer searches for everything on the internet, ranging from simple curiosity to the need for a service or information about a company.

Therefore, digital marketing is increasingly important for companies such as digital access control services and professionals. 

If the modern consumer researches everything on the internet, companies, and products also need them to promote themselves.


What Is Legal Marketing?

When talking about digital marketing, it is impossible not to think about the thousands of possibilities it offers, as in the case of legal marketing.

This possibility exists because digital marketing is not a strategy used only to sell or convince but a much broader concept.

Digital marketing focuses on taking care of causes, engagement relationships, performance strategies, and after-sales, as in the case of a cardboard recycling company.

Therefore, when a professional makes the correct use of legal marketing, he is also looking for his consolidation as a professional, obtaining several results.

Such metrics are related to the objective of the professional, who can become an authority on a certain subject, be present on social networks to interact more with consumers, attract a new audience, and several other objectives.

The main focus of legal marketing is the interest of good law, always within the rules of conduct of the Law. But this is only possible if the professional or office has a team specialized in this type of marketing, using appropriate strategies.

Digital Marketing Strategies For Lawyers

There is much controversy regarding marketing for lawyers, as it is not done for atmospheric monitoring companies and many others. new code came into force within the Guidelines of the Code of Ethics and Discipline of the Bar Association. This new code contemplates digital media to make informational content, as long as respecting some rules.

 Among the main possibilities are:

  • Content Marketing;
  • Facebook;
  • WhatsApp Business;
  • E-mail marketing;
  • Among others.


Content Marketing

In summary, content marketing aims to engage the target audience of a company or professional. In other words, it aims to make the target audience get involved, interact and establish contact with the brand, or, in this case, lawyers.

As a result of this engagement, there is an increase in the customer network because relevant and valuable content is created.

This is because the professional works on several points as the target audience, for example, attraction, involvement, and value creation. This way, it is easier to create a positive view of your work on the part of people, generating more business.

As an example of lawyers' use of content marketing, we can mention blogs with content that addresses various subjects of interest to the public and is related to the professional's specialty

For example, a labor lawyer can create content for your blog that covers issues related to changes in labor law. He can also talk about the new retirement rules and everything related to worker rights.

It is very common for people to look for information about their rights on the internet. When they come across a blog that clearly and objectively contains the information they want, they understand that that professional dominates the subject. The blog, then, becomes an excellent tool for the user and potential client to have access to the lawyer

Facebook

Another important tip is to put the link to the professional's profile on FacebookThrough this social network, the professional can share the subjects posted on the blog and receive users' questions. Another advantage of this network is that those who are already customers can classify the professional. When other people see these comments, they feel more confident and at ease to contact the lawyer.

WhatsApp Business

The use of apps like WhatsApp Business has also grown among lawyers. This is because the basis of advocacy is communication, interlocution between the parties involved, and a decision based on the law.

To make good use of WhatsApp Business, the first step is to get an account for professional use only. The application allows the account owner to schedule times and days for attendance. 

It is important to set a time and post it on websites, blogs, and social networks so that if the customer sends a message outside of hours, he knows when he will be answered.

The professional must also define which subjects can be treated by the application so that there is no difficult communication.

Besides, it is important to record an automatic message so that the customer is not left unanswered.  This basic organization prevents WhatsApp Business from becoming a series of random messages that confuse professionals and displease customers.

E-mail Marketing

The use of e-mail marketing is very popular among companies in the most varied sectors, as in the case of law firms.

It is through it that lawyers maintain their relationship with clients. E-mail marketing helps in post-sale, that is, in the relationship between company and professional, after the service has been sold.

Within the rules of the BARthe professional cannot shoot e-mail marketing to anyone. Still, for partners and customers who already have contact, the use of informative e-mails is welcome.

Legal Marketing Trends

For the next few years, marketing brings some trends. Any, as the TV in maintenance, needs to be attentive to trends in digital marketing.

In the case of legal marketing, one of the main trends is the use of videos, lives, and streaming. Many professionals have used these media to broadcast live webinars, online lectures, and even round tables.

On office pages, it is increasingly common for lawyers to take time to deal with matters of general interest. This public service generates value for users and gives a confident image of professionals.

Legal marketing is essential for lawyers, as these professionals operate in a competitive market with so many disclosure restrictions.


Conclusion

Thus, knowing how to use the right resources in digital marketing, the idea of ​​marketing to lawyers becomes much simpler and more accessible. Thus, it is possible to offer important services and information to customers.